Coffee with Glen, CEO of Brazzlebox
Ok – is MTV at fault or should Miley’s image consultant be fired? I totally understand that re-investing your self to be marketable for life in the music industry is difficult. I would have just loved to be in the room when the decision for this performance was made. Was everyone really pumped? Like thinking ‘this is the best thing ever’? For me it was simply comical and a huge swing and a miss. One of those swings were you swing so hard you fall over. What was that dressing room doing after that performance? High fiving and ‘great job everyone’? Or did one person with a clue say ‘oops’. Will Smith and family’s facial expressions nailed it (attached to blog). Then this performance was followed up later by one of the greatest performances I have ever seen on TV by Justin Timberlake. Classless versus classy…who won? Justin.
Shows how important image is and even more important it shows if you screw up how bad it can damage your brand or in this case Miley’s career. She will obviously recover and when we watch her on Behind the Music in 10 years we enjoy listening to her say ‘what was I thinking’?
Let’s see some comments on this one. What did YOU think?